That said, there's simply no way that a PC game distributed on the Windows 10 Store will earn as much as games distributed on Steam at this point. If the Universal Windows Platform is ever going to reach the level of quality it needs to compete with Win32 as a way for distributing games, they need to actually sell games on it and gather feedback from regular consumers. I think it's safe to presume that Quantum Break was always planned for a Steam launch, but it also presented a unique opportunity for Microsoft to not only promote the Windows 10 Store as a core gaming platform, but also gather feedback on where UWP gaming excels, and where it fails. Remedy has a long history of supporting Win32 PC games, and they enjoy a strong heritage as PC game developers. When it comes to second party deals, it's all about business, and every contractual agreement is different.
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